![](\"https:\/\/scoreworks.jp\/wp-content\/uploads\/2026\/06\/Primrose_Bar.webp\")
\n\n\n\nKaruizawa Prince Hotel
Primrose<\/h1>\n\n\n\n<\/div>\n\n\n\nAll-Day Dining Shaped
by the Seasons of Karuizawa<\/h2>\n\n\n\n<\/div>\n\n\n\n\n\nPrimrose Open Kitchen & Bar is designed around the changing seasons of Karuizawa, creating an all-day dining experience that reflects the region\u2019s distinctive atmosphere and slower pace of life.
Inspired by the warmth and openness of Karuizawa\u2019s traditional wooden churches, the interior brings together brick recalling the area\u2019s early development, Shinshu timber, and glass that captures subtle shifts in light throughout the day. These materials create an inviting environment that feels closely connected to the surrounding landscape.<\/p>\n<\/div>\n\n\n\n
\n<\/div>\n<\/div>\n\n\n\n\n\n\nCOMPLETION<\/p>\n<\/div>\n\n\n\n
\n2020<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\nSCOPE<\/p>\n<\/div>\n\n\n\n
\nConcept Design
Interior Design
FF&E Design
Art Direction<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\nBRAND<\/p>\n<\/div>\n\n\n\n
\nSeibu Prince Hotels & Resorts<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\nAREA<\/p>\n<\/div>\n\n\n\n
\n900 sqm<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\nLOCATION<\/p>\n<\/div>\n\n\n\n
\nKaruizawa, Japan<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\nTYPOLOGY<\/p>\n<\/div>\n\n\n\n
\nHospitality<\/a> \/ Restaurant<\/a><\/p>\n<\/div>\n<\/div>\n\n\n\n\n\nARCHITECTURE<\/p>\n<\/div>\n\n\n\n
\nKANKO KIKAKU SEKKEISHA<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\nAWARD<\/p>\n<\/div>\n\n\n\n
\nKUKAN DESIGN AWARD 2021 Longlist<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n\n![](\"https:\/\/scoreworks.jp\/wp-content\/uploads\/2026\/06\/Primrose_CafeBar.webp\")
\n\n\n\n<\/div>\n\n\n\n\n\n![](\"https:\/\/scoreworks.jp\/wp-content\/uploads\/2026\/06\/Primrose_Bar_Glass.webp\")
\n<\/div>\n\n\n\n\n<\/div>\n<\/div>\n\n\n\n\nMorning light moves softly across the tables. After the rain, air carrying the dampness of the forest drifts near the windows. Even in midsummer, cool breezes move through the trees, and the sense of time brought from the city begins to fall away. From breakfast and afternoon tea to evening meals and quiet moments at the bar, guests experience the changing character of Karuizawa throughout the day.<\/p>\n\n\n\n
<\/div>\n\n\n\n![](\"https:\/\/scoreworks.jp\/wp-content\/uploads\/2026\/06\/Primrose_Kitchen.webp\")
\n<\/div>\n<\/div>\n\n\n\n<\/div>\n\n\n\n![](\"https:\/\/scoreworks.jp\/wp-content\/uploads\/2026\/06\/Primrose_PDR.webp\")
\n\n\n\n<\/div>\n\n\n\n![](\"https:\/\/scoreworks.jp\/wp-content\/uploads\/2026\/06\/Primrose_Autumn_Dining.webp\")
\n\n\n\n<\/div>\n\n\n\n\n\n![](\"https:\/\/scoreworks.jp\/wp-content\/uploads\/2026\/06\/Primrose_BarCounter.webp\")
\n<\/div>\n\n\n\n\n<\/div>\n<\/div>\n\n\n\n\nPrimrose offers a place to slow down, breathe deeply, and settle into the generous, wooded atmosphere of Karuizawa.<\/p>\n<\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n\n![](\"https:\/\/scoreworks.jp\/wp-content\/uploads\/2026\/06\/Primrose_by-the-window.webp\")
\n\n\n\n<\/div>\n\n\n\n![](\"https:\/\/scoreworks.jp\/wp-content\/uploads\/2026\/06\/Primrose_Summer_Dining.webp\")
\n\n\n\n<\/div>\n\n\n\n![](\"https:\/\/scoreworks.jp\/wp-content\/uploads\/2026\/06\/Primrose_Lattice.webp\")
\n\n\n\n
All-Day Dining Shaped
by the Seasons of Karuizawa<\/h2>\n\n\n\n<\/div>\n\n\n\n\n\nPrimrose Open Kitchen & Bar is designed around the changing seasons of Karuizawa, creating an all-day dining experience that reflects the region\u2019s distinctive atmosphere and slower pace of life.
Inspired by the warmth and openness of Karuizawa\u2019s traditional wooden churches, the interior brings together brick recalling the area\u2019s early development, Shinshu timber, and glass that captures subtle shifts in light throughout the day. These materials create an inviting environment that feels closely connected to the surrounding landscape.<\/p>\n<\/div>\n\n\n\n
\n<\/div>\n<\/div>\n\n\n\n\n\n\nCOMPLETION<\/p>\n<\/div>\n\n\n\n
\n2020<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\nSCOPE<\/p>\n<\/div>\n\n\n\n
\nConcept Design
Interior Design
FF&E Design
Art Direction<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\nBRAND<\/p>\n<\/div>\n\n\n\n
\nSeibu Prince Hotels & Resorts<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\nAREA<\/p>\n<\/div>\n\n\n\n
\n900 sqm<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\nLOCATION<\/p>\n<\/div>\n\n\n\n
\nKaruizawa, Japan<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\nTYPOLOGY<\/p>\n<\/div>\n\n\n\n
\nHospitality<\/a> \/ Restaurant<\/a><\/p>\n<\/div>\n<\/div>\n\n\n\n\n\nARCHITECTURE<\/p>\n<\/div>\n\n\n\n
\nKANKO KIKAKU SEKKEISHA<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\nAWARD<\/p>\n<\/div>\n\n\n\n
\nKUKAN DESIGN AWARD 2021 Longlist<\/p>\n<\/div>\n<\/div>\n\n\n\n
\n\n<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n\n\n\n\n\n<\/div>\n\n\n\n\n\n\n<\/div>\n\n\n\n\n<\/div>\n<\/div>\n\n\n\n\nMorning light moves softly across the tables. After the rain, air carrying the dampness of the forest drifts near the windows. Even in midsummer, cool breezes move through the trees, and the sense of time brought from the city begins to fall away. From breakfast and afternoon tea to evening meals and quiet moments at the bar, guests experience the changing character of Karuizawa throughout the day.<\/p>\n\n\n\n
<\/div>\n\n\n\n\n<\/div>\n<\/div>\n\n\n\n<\/div>\n\n\n\n\n\n\n\n<\/div>\n\n\n\n\n\n\n\n<\/div>\n\n\n\n\n\n\n<\/div>\n\n\n\n\n<\/div>\n<\/div>\n\n\n\n\nPrimrose offers a place to slow down, breathe deeply, and settle into the generous, wooded atmosphere of Karuizawa.<\/p>\n<\/div>\n<\/div>\n\n\n\n
<\/div>\n\n\n\n\n\n\n\n<\/div>\n\n\n\n\n\n\n\n<\/div>\n\n\n\n\n\n\n\n
Primrose Open Kitchen & Bar is designed around the changing seasons of Karuizawa, creating an all-day dining experience that reflects the region\u2019s distinctive atmosphere and slower pace of life.
Inspired by the warmth and openness of Karuizawa\u2019s traditional wooden churches, the interior brings together brick recalling the area\u2019s early development, Shinshu timber, and glass that captures subtle shifts in light throughout the day. These materials create an inviting environment that feels closely connected to the surrounding landscape.<\/p>\n<\/div>\n\n\n\n
COMPLETION<\/p>\n<\/div>\n\n\n\n
2020<\/p>\n<\/div>\n<\/div>\n\n\n\n
SCOPE<\/p>\n<\/div>\n\n\n\n
Concept Design
Interior Design
FF&E Design
Art Direction<\/p>\n<\/div>\n<\/div>\n\n\n\n
BRAND<\/p>\n<\/div>\n\n\n\n
Seibu Prince Hotels & Resorts<\/p>\n<\/div>\n<\/div>\n\n\n\n
AREA<\/p>\n<\/div>\n\n\n\n
900 sqm<\/p>\n<\/div>\n<\/div>\n\n\n\n
LOCATION<\/p>\n<\/div>\n\n\n\n
Karuizawa, Japan<\/p>\n<\/div>\n<\/div>\n\n\n\n
TYPOLOGY<\/p>\n<\/div>\n\n\n\n
Hospitality<\/a> \/ Restaurant<\/a><\/p>\n<\/div>\n<\/div>\n\n\n\n ARCHITECTURE<\/p>\n<\/div>\n\n\n\n KANKO KIKAKU SEKKEISHA<\/p>\n<\/div>\n<\/div>\n\n\n\n AWARD<\/p>\n<\/div>\n\n\n\n KUKAN DESIGN AWARD 2021 Longlist<\/p>\n<\/div>\n<\/div>\n\n\n\n <\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n Morning light moves softly across the tables. After the rain, air carrying the dampness of the forest drifts near the windows. Even in midsummer, cool breezes move through the trees, and the sense of time brought from the city begins to fall away. From breakfast and afternoon tea to evening meals and quiet moments at the bar, guests experience the changing character of Karuizawa throughout the day.<\/p>\n\n\n\n Primrose offers a place to slow down, breathe deeply, and settle into the generous, wooded atmosphere of Karuizawa.<\/p>\n<\/div>\n<\/div>\n\n\n\n\n\n\n\n\n<\/div>\n\n\n\n\n<\/div>\n<\/div>\n\n\n\n\n\n\n\n\n\n\n\n\n<\/div>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n